COUPLE DESIGN GUIDE![]()
︎OBJECTIVE:
Finding the perfect gift for Valentine’s Day, an anniversary, or any holiday can be challenging. Consider gifting your significant other a custom branding guide that celebrates and elevates your relationship in a meaningful and special way. While this concept was inspired by my boyfriend and me, its humorous yet heartfelt approach can resonate with any couple searching for a unique and thoughtful gift idea.
Finding the perfect gift for Valentine’s Day, an anniversary, or any holiday can be challenging. Consider gifting your significant other a custom branding guide that celebrates and elevates your relationship in a meaningful and special way. While this concept was inspired by my boyfriend and me, its humorous yet heartfelt approach can resonate with any couple searching for a unique and thoughtful gift idea.
![](https://freight.cargo.site/t/original/i/9f89a06d351ad5a61773c72f71f90bec88c45f12b58e4225e52daca06de0f2ad/DesignGuideCover.png)
︎DESIGN PROCESS:
I aimed to apply the fundamental elements of a design guide, including logo, typography, and colors, but with a personalized touch. My goal was to identify characteristics and memories of the couple that could be infused into these elements. For the physical version, I chose to print the book on Japenese paper and hand-bind it, selecting an embossment effect to enhance the tangible and textured feel of the paper. The graphics were designed in a cartoonish, playful style, but this style can be adjusted based on client preferences. The guide is highly customizable, offering endless possibilities such as personalized characters, a theme song or music, and humurous elements like coupons.
I aimed to apply the fundamental elements of a design guide, including logo, typography, and colors, but with a personalized touch. My goal was to identify characteristics and memories of the couple that could be infused into these elements. For the physical version, I chose to print the book on Japenese paper and hand-bind it, selecting an embossment effect to enhance the tangible and textured feel of the paper. The graphics were designed in a cartoonish, playful style, but this style can be adjusted based on client preferences. The guide is highly customizable, offering endless possibilities such as personalized characters, a theme song or music, and humurous elements like coupons.
![](https://freight.cargo.site/t/original/i/4517f80a288c8f57fd4c1a49ba3b6c75ad2d5083cb19f5e601e2457cb3837e3d/DesignGuideLogo.png)
![](https://freight.cargo.site/t/original/i/cbc390a3f6cbcc1640ffa66ce3ae9ff71aa5630128548e541158bf473195036d/DesignGuideColors.png)
![](https://freight.cargo.site/t/original/i/f9f64030096c930397e4c544ced63b0ccac20613a3847f30325fac20915c23d6/DesignGuideType.png)
![](https://freight.cargo.site/t/original/i/8b1faff12d13adc58f8c340dd7dbb7302e2705610a84d2fd05d0b9141ebd8853/DesignGuideType2psd.png)
![](https://freight.cargo.site/t/original/i/a9b4cdc6bed54efe67257227af3dbeb3480cb3f76a8dff5bf64d09c5d6c99490/DesignGuideCharacter.png)
![](https://freight.cargo.site/t/original/i/f48b9bde752c373971db2a67e1df8d2d00b386fdce7431b351172a27a180d0a2/DesignGuideMusic2.png)
![](https://freight.cargo.site/t/original/i/2485c76d88e8594f1ef541bb0ba0c6d97b91ac08778b2bc93d3002c7a4e91603/DesignGuideBack.png)
![](https://freight.cargo.site/t/original/i/4f64a4e4cd1ab88a27961a5629685689c28263ba8b69ef9affaf5189e20f3030/covermockup2.png)